New Arrivals/Restock

The author provides a practical and user-friendly guide for business executives to negotiate deals in the digitalized global economy, enhancing preparation, anticipating objections, creating value, and avoiding cultural blunders.

Format: Paperback / softback
Length: 266 pages
Publication date: 30 December 2020
Publisher: Business Expert Press

The author, with decades of teaching and consultancies around the world, offers a valuable guide for business executives navigating the digitalized global economy. This latest edition empowers readers to enhance their preparation, anticipate objections, create value for both tangibles and intangibles, and avoid cultural missteps to achieve mutually beneficial outcomes. By refining negotiation skills, business executives can effectively engage with counterparts in the rapidly evolving global business environment and the growing influence of third parties. Practical and user-friendly, the author outlines all the essential elements required to negotiate deals that are feasible, profitable, and sustainable.

Introduction:
In today's fast-paced and interconnected global economy, business executives face numerous challenges and opportunities. The digitalization of industries has transformed the way businesses operate, requiring them to adapt quickly and efficiently to remain competitive. At the same time, the rise of third parties and the increasing complexity of international negotiations have added new layers of complexity to the negotiation process.

Purpose of the Book:
The author's purpose in writing this book is to provide a comprehensive guide for business executives who want to succeed in today's digitalized global economy. The book aims to help readers enhance their preparation, anticipate objections, create value for both tangibles and intangibles, and avoid cultural blunders that can hinder successful negotiations. By sharpening negotiation skills, business executives will be able to interact more effectively with their counterparts in the global business environment and navigate the rising influence of third parties.

Key Features:
The book offers a wide range of practical and user-friendly features, including:

• Detailed explanations of key negotiation concepts and strategies.


• Case studies and examples from real-world business scenarios.


• Tips and techniques for effective negotiation, such as active listening, persuasion, and conflict resolution.


• An emphasis on building long-term relationships and creating value for all parties involved.


• Strategies for navigating cultural differences and avoiding misunderstandings.


• Insights into the latest trends and developments in negotiation, such as the use of technology and artificial intelligence.

Benefits of Reading the Book:
By reading this book, business executives will gain the following benefits:

• Enhanced preparation and confidence in negotiation situations.


• Ability to anticipate objections and address them effectively.


• Creation of value for both tangibles and intangibles in negotiations.


• Avoidance of cultural blunders that can lead to misunderstandings and disputes.


• Improved ability to interact effectively with counterparts in the global business environment.


• Navigation of the rising influence of third parties in negotiations.


• Gain a competitive advantage by developing strong negotiation skills.

Conclusion:
In conclusion, the author's book is a valuable resource for business executives who want to succeed in the digitalized global economy. By providing a comprehensive guide to negotiation skills and strategies, the book empowers readers to enhance their preparation, anticipate objections, create value, and avoid cultural blunders. With its practical and user-friendly approach, the book is an essential tool for anyone looking to build strong relationships, negotiate profitable deals, and achieve sustainable success in today's complex business landscape.

ISBN-13: 9781952538780
Edition number: 3 Revised edition